In September 2019, Chick-fil-A opened its first location outside of the United States in Toronto, Canada.
The problem — this is a lie.
Chick-fil-A actually opened its first location in Canada in the mid-1990s but was unsuccessful. Chick-fil-A attempted another, also unsuccessful, entrance into Canada in 2014. In addition, Chick-fil-A opened at least two (possibly three or four – information is very hard to locate) locations in South Africa, also in the mid-1990s, and closed all of these a few years later.
Its first attempts opening outside of the United States all failed and resulted in closed stores.
Now, Chick-fil-A is giving it another try and it continues to obsessively announce that this new restaurant in Toronto is its first international location. Its first official press release in July 2018 announced, “Chick-fil-A Selects Toronto for First International Location.”
Why is Chick-fil-A lying? Chick-fil-A, the “Christian” company (that claims to be) guided by Biblical principles?
The Facebook page for Chick-fil-A Champaign had posts about this “first international opening” that (somehow!) came up in my newsfeed, so I posted a reply asking for clarification since this was inaccurate. They deleted my comment, and they blocked me. For asking a question.
What is Chick-fil-A hiding?
And why aren’t any of the hundreds of articles carrying coverage about the latest launch in Canada doing basic fact checking? The information is not hard to find. And why don’t any of them remember about Chick-fil-A’s previous attempts to operate outside of the United States?
Moreover, in early October 2019, Chick-fil-A opened a location in Reading, England, described as its second international location by media reports.
(And in response to en masse protests by supporters of human rights, the mall where this Reading location is located has already announced the lease will not be renewed beyond the initial six-month terms.)
Based on its history and on the on-going protests at locations outside of the United States, I wonder when (and where) Chick-fil-A’s next “first” international opening will be.
Dr. Andrew Joseph Pegoda
Categories: Thoughts and Perspectives